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January 31, 2001

Case study: RueDuCommerce.fr


 Tools & Techniques
 Results & Customer feedback
The objective was to get RdC started on their internationalisation strategy to expand into southern EU and coach their technical teams on the architecture of a multi-language platform.

The audit of their systems, activities and organization involved multiple interviews; mind-maps were used to collect and present the information.

Project communication and documentation was achieved using an internal weblog and weekly meetings. The blog resulted in an active participation of all stakeholders that used it to comment and review the business specifications.

The core of their internationalized frontend, a first version of the business and technical specifications and final scope for the overall project were delivered within the targeted 2 months timeframe.

„I strongly recommend Theandb, and appreciated their ability to work under very tight deadlines. Very good leader and project managers.”

 Their Spanish site launched in July 2006: avenidadelcomercio.es

  Our involvement
involvement into rueducommerce project

State of the art mobile location services

Cityneo logo Through our partner Cityneo , Theandb offers customized solutions in the space of location based content & services. Already live on 12 portals of operators in 7 countries, Cityneo provides users with contextual information in an efficient, timely & user-friendly way.

Their mobile technology platform can be used for:

  • Directory assistance (example: partner of TheNumber)
  • Fleet tracking
  • Content Integration Services
  • Mapping services (web, mobile)

Cityneo currently offers products in the categories of entertainement (location-based games, book library (TXM, channel Minifizz ), point of interest finder, mapping& routing (pedestrian guidance, ...), social networking (Moving Blog, MoBlog, Find a friend).

Please contact us for further information, an on-site demonstration can easily be arranged and is most effective at showing the full strength of Cityneos solutions.

Strategy

A strategy is only valuable when executed upon. Therefore we work with you to ensure that your websites (Intranet, B2B, B2C), infrastructure and processes are well aligned with your strategy and will come up with solutions that can be applied easily and if possible in an incremental fashion.

"It is often the low hanging fruits that others tend to oversee. Doing what is right now and not later will help you to reach your goals step-by-step."

Excerpt of technologies used by Theandb

Below an excerpt of the technologies employed by Theandb in previous projects undertaken. This list can never be called complete nor up-to-date, so please contact us if in doubt.

Programming languages

  • Web-display (HTML, XML/ XSLT, X-HTML/ CSS, XSL, DOM, Flash Actionscript, VRML, WML, SGML)
  • Web-logic (PHP 4/5, Python, Java, ASP, Cold Fusion)
  • Backend (Java, Python)
  • Other (Pascal, VB, Macro MS)
CMS
  • Zope
  • Plone 2.0
  • Amazon CMS
  • eZPublish
  • Typo3
Web platforms and Tools
  • Webservers (Apache, IIS 5)
  • Tools (Eclipse, C shell, CVS, RCS, CPP (C++ compiler))
  • TIBCO PortalBuilder 4.5
  • .NET
  • Webtrends/ Google reporting
Databases
  • SQL for backend applications
  • MySQL
  • Oracle 8i
  • Access
Collaboration and Knowledge Management Tools
  • Mindmaps (MindManager, NovaMind, FreeMind),
  • Blogging (dotclear, MoveableType, Twiki)
  • Collaboration tools (eRoom and eProject, Groove, Marratech, Skype and Gizmo)
  • Project Management (MS Project, dotproject)
  • Knowledge Management (Twiki, Qwiki, PersonalBrain)

About the founders

Bjoern Schliebitz is a visionary who is able to combine his keen understanding of the Internet space with 6 years of management and consultancy experience in multi-national corporations. He is a tested e-commerce manager with hundreds of launches behind him and a master in BA.
He held numerous roles at Amazon – where amongst others he was the general manager for the Amazon.de website – and worked for clients such as T-Online  where he acted as overall IT-coordinator and helped launch a fixed-price marketplace platform to compete with EBay.de.
His devotion to the creation of new and exciting products and the wish to share his experience has led him to be a co-founder of Theandb Ltd.

Agnes Ponthus, with more than 8 years experience in e-business strategy, management and development, she has gained a reputation as an energetic, hands-on leader, customer-focused and sharp on technology matters.
Backed by a PhD and 4+yrs practice in aerodynamics engineering, she excels in the conception of complex high-tech architecture, shaped to suit business needs from a wide spectrum of industries, ranging from space agencies (NASA) to e-commerce pure-players such as Amazon – where she initiated and ed the French & Canadian website teams, to launch Amazon.fr and Amazon.ca.
By co-founding Theandb Ltd, she sought to contribute her skills in the elaboration of innovative humane technologies and to share intelligently her global network of experts. 

January 30, 2001

A breadth of launch experience

Client  Our role
elektronikscout24 logoElectronicscout24.de:     
B2C marketplace launched under the brand of Scout24, owned by T-Online Germany.

Launched in October 2005.

Involvement: Concept to Handover. Total project-time 14 months.

Our focus was on the IT component of the project, including initial market research. We coordinated the development phase for all building blocks. A team of three mgmt. consultants were responsible for a total of 15 project leaders, 7 suppliers and a total staff of over 70.

[company confidential]   Medical services content portal offered by top 5 pharmaceutical corporation. Present in 27 countries EMEA and 18 languages.

Launched in February 2006 (first wave, consecutive launches scheduled for throughout the year)

Involvement: Concept to Planning& Design. Total project time 6 months.

The goal was to re-design all of the portals. We were tasked to lead the project team across the 27 countries, be the interface to the suppliers and part of the steering committee. User-centered design was applied in its full spectrum throughout each project phase.
RueDuCommerce logo Rueducommerce.fr:   Largest French e-commerce retailer for consumer electronics, computer and telecommunication products.

Launch scheduled for June 2006. Launched in July 2006: Avenidadelcomercio.es
 

Involvement: Concept to startup. Total project-time 2 months.

The objective was to help them jumpstart their internationalisation strategy (expansion to Spain, Italy and Portugal). We did a 360° audit of all their systems, processes and complete organization review. The first version of the business and technical specifications was written by us for the Spain launch and a prototype built. A first evaluation of the timeline for execution was established.

Their Spanish site (Avenidadelcomercio.es) launched in July 2006

martinemorel logo Martinemorel.com:
Website to present SME change- management consultancy.

Launched August 2004.

Involvement: Concept to handover. Total project-time 5 months.

Complete relaunch, consisting of the selection process for a content platform, graphical UI and logo design as well as the implementation and coaching sessions all throughout.
gosselin logo Gosselin Caucasus & Central Asia:
Part of Gosselin World Wide and one of worlds largest moving companies, founded in 1930.

Launched December 2005.

Involvement: Execution, total project-time 1 month.

Through our partner wideopenwin.com we were brought in to create the localisation module for transLucid*, an open-source CMS that was co-developed by Theandb. Other websites will follow this year for the same client.

E-commerce search and navigation solutions

Celebros logo Through our partner Celebros, Theandb can provide clients with the best-in-class search engine available and over 130 installations world-wide. With a special focus on e-commerce it allows companies to significantly increase their search conversion and turn those visitors into actual buyers through a search solution that intelligently analyzes and understands what the user searches for.

Celebros' Qwiser™  Salesperson currently integrates the following functionality:

  • Query Analyzer (linguistic algorithms, determining role of each word in query (i.e. concept, attribute or both), concept analysis, semantic analysis, spelling correction, thesaurus)
  • Ranker (determines best results, returns similar concepts, prioritizes results based on linguistic and syntax rules defined)
  • Best Question finder (product categories, further search refinement options, sends selection of user for future ranking)
Please contact us , for further information and visit Celebros' website for an overview of current customers and product details.

Our mission

"To facilitate, enable and manage the flow of information for our clients in all their communication."

This simple mission statement guides us on an ongoing journey. We are currently active in the areas of e-commerce, marketplaces and web portals and are able to integrate mobile services & applications  with our partner Cityneo.

It is also a mission that we are refining together with our clients and the diverse set of readers of our blog through constant dialogue.

The high-level conceptual model of communication below is used by us in large, strategic projects to analyze our clients requirements and specific situation. A concrete example of how this applies to e-commerce is given here .


Communication model Theandb

 


Support

From conception (market research, business plan) to startup (scope, draft budget), planning & design (business specifications), execution (project management) through to ongoing support, we will always provide you with the highest level of professionalism. In some projects we might only be responsible for one part of the overall project whereas in others we will step into the role of group project-manager.

It is also often the case that you might simply look for some outside opinion and expertise whilst retaining your current suppliers. We can lend you a helping hand in:

  • Strategy review
  • Auditing of web architectures
  • Organisational setup and review (in e-businesses sector)
  • Questions pertaining to internationalisation

If you are uncertain whether your needs fall within our areas of expertise, feel free to contact us. Be assured, that we will give you an honest answer whether or not your enquiry for service falls into our knowledege base or not.

Below, an example of the tasks that we have fulfilled as part of the projects we delivered. It should give a fairly good overview of our service offering, not including the support functions listed above.

Support in lifecycle of project
 

January 29, 2001

Technologies

There is an overabundance of suppliers and solutions available on the market today. Deciding what will suit you best for your particular situation can be quite daunting at times.

We can support you in the initial selection process through to implementation and closeout of your projects. We listen first and then go on to do a proper research. At times we might also consult selected experts from within our network that spans the globe.

The list of technologies, solutions and plattforms we have worked with is ever expanding. Nonetheless follows a small excerpt . As this list is difficult to keep up-to-date, please do not hesitate to contact us if in doubt.

Get in touch

Please feel free to contact us for any enquiries. Below our contact details.


Or alternatively, you can also skype Theandb if they are online or leave a voicemail. 

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